• 11 Mar 2021
  • Philippines
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WELCOME NOTE

With the shockwave coming from Covid-19 pandemic last year, CFOs were undoubtedly pushed into uncharted territory, prompting them to rethink their business imperatives and their new role in leading their organizations to be agile and respond quickly amidst the global disruption.

In a bid to heal, rebuild and resume the economy upward, Philippine President Duterte has signed a 4.5 trillion pesos (US$93.7 billion) budget for 2021, a tenth greater than that of 2020. The Philippines’ 2021 budget will focus on resuming economic growth such as infrastructure projects, education, public works, health sector spending, and funding the purchase of millions of doses of CoViD-19 vaccines.

Although the arrival of CoVid-19 vaccines may improve CFOs’ optimism, it is uncertain how this development will affect business profitability, liquidity and risk appetite this year ahead.

The unprecedented crisis in 2020 taught businesses to embrace digitalization as a vital part of their survival strategy. The COVID-19 economy has accelerated and amplified the need for digital transformation with CFOs instrumental in this digitalization process.

Amidst today’s uncertain global market outlook and heightened need of embracing digitalization, what is the changing role of CFO in driving digital transformation initiatives to ensure survival during volatile times? How exactly should CFOs in the Philippines reevaluate their goals and keep their businesses afloat in the current chaotic business terrain?

Taking place on 11 March 2021 between 9 am to 12 pm PHT, the FutureCFO vSummit will gather over 150 senior finance professionals from multiple industries in the Philippines. This virtual event aims to address the latest macroeconomic and tax changes, business risks and opportunities, CFO’s top recovery plans for what comes next and strategies to resume growth in the Philippines. It will also explore emerging technologies that finance leaders in the Philippines need to adopt to stay resilient, create value and drive successful digital transformation in a time of crisis such as advanced data analytics, cloud-based ERP, RPA, AI and ML.

WHY YOU SHOULD ATTEND

The FutureCFO Conference aims to give CFOs, who also act as their company’s strategic business partner and catalyst, insights on ensuring corporate growth and successfully mitigating risks and challenges amidst the current economic and political uncertainties in their countries. The conference will also address strategies and best practices on how CFOs can reimagine finance functions and their organizations to survive and thrive in today’s fast-paced and digitally driven landscape.

This by-invitation only one-day event will gather over 120 senior finance leaders from multiple industries and offers the best opportunity to hear from the industry’s leading professionals, contribute questions from the floor, engage in incisive panel discussions that discuss real-life business cases, updates and strategies to meet the most pertinent challenges facing the finance function in 2020.

High-Level Industry Speakers

We gather 20+ industry speakers and experts from leading organizations for keynote presentations and incisive discussions so you can tap on their invaluable insights and best practices important to your finance function management and transformation.

Interactive Discussions

Be part of our interactive panel discussions that address the current hot topics, share ideas and experiences and get the answers to your pressing questions from prominent finance leaders on stage.

Networking Opportunities

Meet new business partners, engage and forge new connections with fellow finance and treasury leaders in the region, solution providers and many more at our event through luncheons, coffee breaks, one-to-one meetings and informal introductions.

Targeted In-Depth Sessions

8 hours of learning and networking opportunities packed into 10 in depth sessions. Listen to corporate-driven best practices and case studies sharing that are targeted to your profession through the personalized country-specific conferences we crafted for you - FutureCFO Conferences.

AGENDA

09:00

Conference Chairman’s Welcome Remarks
Allan Tan, Group Editor-in-Chief, CXOCIETY

09:05

PANEL DISCUSSION I: CFO’s Top Agenda and Priorities for 2021
After going through a challenging year, how will the current economic outlook and on-going pandemic in the Philippines affect businesses and investor sentiment in the country? This session will discuss how CFOs in the Philippines reshape their expectations and finance agenda in 2021 as the pandemic risks remain.
  • Key challenges and opportunities in 2021
  • Initiatives to rebuild revenue streams in 2021 and beyond
  • Managing liquidity during a period of economic uncertainty
  • Mapping changes in budgeting and forecasting approaches
  • Turbocharging scenario-based financial planning and analysis
  • Deciding on long-term technology investment to emerge stronger

MODERATOR:
Allan Tan, Group Editor-in-Chief, CXOCIETY

PANELISTS:
Marco Duay, CFO, LIGHT RAIL MANILA CORPORATION (LRMC)
Ruben Carlo O. Asuncion, Chief Economist, UNION BANK OF THE PHILIPPINES
Joweehlyn Liao, Finance Director and Head of Business Transformation, WATSONS PERSONAL CARE STORES (PHILIPPINES)

09:40

EXECUTIVE DIALOGUE: Updates on the Philippines’ Corporate Tax Laws
  • Corporate tax highlights of Budget 2021 and in response to CoVid-19 in the Philippines
  • Implications of the latest tax landscape to businesses in the Philippines
  • Strengthening and improving your tax position in times of policy and business uncertainties

09:55

FIRESIDE CHAT: Should RPA be Your Next Investment in 2021?
According to Gartner’s survey in 2020, 24% of finance executives anticipate more spending on RPA as RPA and other workflow automation technologies in finance are one of the Top 5 of CFOs’ digital priorities in 2021. This session will explore CFOs’ challenges related to RPA and discuss how well-implemented RPA can actually drive extensive cost benefits, especially in the current remote working environments.
  • Transforming finance function with RPA in today’s cost-constraint environment
  • Overcoming the cost and other challenges in operationalizing finance automation
  • Linking RPA to business process efficiency and wider corporate objectives
  • Optimising the RPA benefits for finance leaders
INTERVIEWER:
Allan Tan, Group Editor-in-Chief, CXOCIETY

INTERVIEWEES:
Sundarraj Subramani, Senior Channel Leader for ASEAN, AUTOMATION ANYWHERE
Rizalito S. Oades, EVP & Chief Strategy Officer, UNILOGIX

10:15

PANEL DISCUSSION II: Creating Value and Resilience to Finance Leadership in Times of Crisis
The new economic realities, global pandemic, changing structure of finance operations as well as fast-paced digital advancements have demanded CFOs to evolve their strategies and roles in managing finance functions.  While the on-going pandemic has caused significant challenges for finance that were unlike any other in the history of finance and accounting, the recovery may present opportunities for CFOs to drive real transformation and reframe the future of finance.
  • How can CFOs recognise opportunity for value creations in finance functions and beyond in today’s ever-changing business environment?
  • Delivering data-driven decision making to tackle uncertainty and persistent change
  • Creating meaningful value-adds to ensure business resiliency
  • Identifying the skill sets that finance leaders need to succeed to stay relevant in the new post-CoVid world of work
MODERATOR:
Allan Tan, Group Editor-in-Chief, CXOCIETY

PANELLISTS:
Shahzad Mahmood, Head of Treasury, CFO/SVP Finance, IBEX PHILIPPINES
Maida B. Bruce, VP Controller, IT Head and Data Privacy Officer, METRO PACIFIC INVESTMENTS CORPORATION & CFO, METROPAC WATER INVESTMENT CORPORATIONS
Krystel Gayle Guzman, Vice President Finance, Investments & Treasury, PIMLICO INTERNATIONAL/GOLD COIN GROUP (AN ABOITIZ COMPANY)

10:50

KEYNOTE: Integrating Finance and Sustainability
Once deemed extra-financial, ESG is now seen as both risk and opportunity to an organization. As financial markets changes,  how will sustainability issues change an organization’s finance function and shape investor relations?
  • The role of CFO in leading and accelerating the implementation of organization’s sustainability strategy
  • Building new capabilities within finance function for ESG reporting
  • Driving the organization’s sustainability agenda while meeting cash flow expectations and profit targets
  • New accounting framework and measures for financial performance reporting
June Cheryl Cabal-Revilla, CFO and Chief Sustainability Officer, METRO PACIFIC INVESTMENTS CORPORATION

11:10

KEYNOTE: Big Moves to Pivot Forward – Embracing Change and Recoding Business for the Future
  • Embrace business model innovation with the help of a unified cloud platform, without compromising data security or compliance
  • Accelerate an automated close, with AI and machine learning that can quickly deliver data to decision makers

Sharmista Menon, Director – Finance Transformation (ERPM), ORACLE

11:20

FIRESIDE CHAT: How can the Implementation of ESG-Strategies Help Increase Net Profits Ethically?
Corporate responsibility for the supply chain is central in any ESG concept. The CFO has a key role, not only as it affects the relationship to investors and stakeholders. The implementation of ESG-concepts in the supply-chain will require monetary incentives in some form, ideally without affecting the balance sheet. Are there tools for the CFO to use existing data to drive the change? In this fireside chat, we look at innovations around supply chain-digitization to help corporations becoming good corporate citizens, increase efficiency and net profits equally, which directly drive the supply chain to adopt and document ESG-concepts.

INTERVIEWER:
Allan Tan, Group Editor-in-Chief, CXOCIETY

INTERVIEWEE:
Volkmar Ahrens, Co-Founder & CEO, VERTICYS

11:30

PANEL DISCUSSION III: Digitize or Perish: CFO’s Insights in Driving Digital Transformation in Times of Uncertainty and Persistent Change
The new economic realities, global pandemic, changing structure of finance operations as well as fast-paced digital advancements have demanded CFOs to evolve their strategies and roles in managing finance functions.
  • Should CFOs still move forward with digitalization amidst a raging pandemic?
  • How do CFOs go about digitalization during tumultuous period?
  • How much really is the cost of digitalization?
  • Will digitalization work or will the business eventually perish without it?
  • Success stories and lesson learnt from 2020 to begin 2021 on steady footing
MODERATOR:
Sunil Golecha, CFO Asia Pacific & Emerging Markets, THOMSON REUTERS

PANELISTS:
Ritchie A. Arceo, CFO, ALSTRA
Whilczel D. Canlas, CFO, LOS BANOS DOCTORS HOSPITAL & MEDICAL CENTER
Sharmista Menon, Director – Finance Transformation (ERPM), ORACLE

12:00

Conference Chairman’s Closing Remarks and End of vSummit

Allan Tan, Group Editor-in-Chief, CXOCIETY

SPEAKERS INVOLVED

Sunil Golecha

Sunil Golecha

CFO, Asia Pacific & Emerging Markets, THOMSON REUTERS

Sundarraj Subramani

Sundarraj Subramani

Senior Channel Leader for ASEAN, AUTOMATION ANYWHERE

Sharmista Menon

Sharmista Menon

Director – Finance Transformation (ERPM), ORACLE

Volkmar Ahrens

Volkmar Ahrens

Co-Founder & CEO, VERTICYS

Maida B. Bruce

Maida B. Bruce

VP – Group Controller & IT Head, METRO PACIFIC INVESTMENTS CORPORATION

Ritchie A. Arceo

Ritchie A. Arceo

CFO, ALSTRA

Joweehlyn Liao

Joweehlyn Liao

Finance Director and Head of Business Transformation, WATSONS PERSONAL CARE STORES (PHILIPPINES)

Ruben Carlo O. Asuncion

Ruben Carlo O. Asuncion

Chief Economist, UNION BANK OF THE PHILIPPINES

Rizalito Oades

Rizalito Oades

EVP & Chief Strategy Officer, UNILOGIX

Allan Tan

Allan Tan

Group Editor-in-Chief, CXOCIETY

June Chaye Cabal-Revilla

June Chaye Cabal-Revilla

CFO and Chief Sustainability Officer, METRO PACIFIC INVESTMENTS CORPORATION

Krystel Gayle Guzman

Krystel Gayle Guzman

Vice President Finance, Investments & Treasury, PIMLICO INTERNATIONAL/GOLD COIN (AN ABOITIZ COMPANY)

Whilczel Canlas

Whilczel Canlas

CFO, LOS BANOS DOCTOR HOSPITAL

Marco Duay

Marco Duay

CFO, LIGHT RAIL MANILA CORPORATION (LRMC)

Shahzad Mahmood

Shahzad Mahmood

Head of Global Treasury, CFO, IBEX PHILIPPINES

Speaking Opportunities:

WHY SPONSOR

We will help you GENERATE quality business leads.
We will help you INCREASE your regional profile.
We will help you CREATE new business opportunities.

  • Get cost-effective marketing exposure and branding to your target audience, culminating in face-to-face meetings with your prospects.
  • Position and profile yourself as an industry leader.
  • Increase your brand recognition.
  • Create new partnerships and alliances.
  • Develop relationships through new virtual networking opportunities.
  • Showcase new products and services to a targeted audience of decision makers.
  • Get direct and exclusive access to Key decision-makers

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POST-EVENT HAPPENINGS

CXOCIETY (reads “society”) provides engagements with the C-level community in Asia through Digital Media, Custom Content, Events, and Research and Reports. The leadership team at CXOCIETY has over 50 years of experience in C-Level Engagements and truly understands the challenges faced by C-level executives in their day-to-day work.
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