Alice Yip is the Partner, Head of Consumer & Industrial Markets, Hong Kong with KPMG China. She has been providing professional services to clients in the consumer, retail and industrial sectors for more than 25 years. She is experienced in handling initial public offering projects and has assisted a number of enterprises raise funds from the United States and Hong Kong capital market and has been actively involved in a number of cross-border projects for her clients.

Alice is also a frequent public speaker on changing industry trends and the new reality driven by digital transformation, data analytics and consumer behaviour involving various media channels.

Alice is a Fellow Member of ACCA, a member of Hong Kong Institute of Certified Public Accountants, a Fellow Member of Hong Kong Institute of Directors, and a Certified Internal Auditor.

Alice was the Chairman of ACCA Hong Kong for the term 2016/2017 and has been elected as a member of ACCA Global Council since 30 November 2017. Alice is also a Council Member of the Hong Kong Institute of Directors. Alice was appointed by the Chief Executive on 28 December 2018 to be a member of the Antiquities Advisory Board.