1.5 years into the pandemic, many governments including Hong Kong, are grappling to revive the economy.

Economists projected that Hong Kong’s economy should be strengthening on a sequential basis if the on-going epidemic remains stable and labour market is improving, coupled with the boost from the consumption voucher scheme that aims to help stimulate consumer demand and support retail sector.

Despite this positive outlook, however, they also noted a number of challenges ahead, including the heightened uncertainty over global economic outlook, slow progress in vaccinating local residents, spread of delta variant, U.S.-China relations, geopolitical tensions and major global central banks’ evolving monetary policy stance.

The unprecedented global pandemic had taught businesses to pivot to digitalization to solve challenges and survive in the industry. The COVID-19 economy has indeed accelerated and amplified the need for digital transformation with finance leaders instrumental in this digitalization process.

Amidst today’s uncertain market outlook and heightened need of embracing digitalization, what is the changing role of CFO in accelerating transformation initiatives to ensure survival during volatile period? How should finance leaders bring value to their organisations in time of economic disruption and uncertainties? How exactly should finance leaders in Hong Kong reevaluate their goals to keep their businesses afloat in the current chaotic business terrain?

Taking place on 3 November 2021 from 9 am to 12.15 pm HKT, the FutureCFO vSummit will gather over 100 senior finance professionals from multiple industries in Hong Kong. This virtual event aims to address the latest macroeconomic and tax changes, business risks and opportunities, CFO’s changing role and top recovery plans for what comes next to resume growth in Hong Kong. It will also explore digital priorities that finance leaders in Hong Kong need to adopt to stay resilient, and drive successful transformation in a time of crisis, including but not limited to advanced data analytics, cloud-based ERP, RPA, AI and ML.


The FutureCFO Conference aims to give CFOs, who also act as their company’s strategic business partner and catalyst, insights on ensuring corporate growth and successfully mitigating risks and challenges amidst the current economic and political uncertainties in their countries. The conference will also address strategies and best practices on how CFOs can reimagine finance functions and their organizations to survive and thrive in today’s fast-paced and digitally driven landscape.

This by-invitation only one-day event will gather over 120 senior finance leaders from multiple industries and offers the best opportunity to hear from the industry’s leading professionals, contribute questions from the floor, engage in incisive panel discussions that discuss real-life business cases, updates and strategies to meet the most pertinent challenges facing the finance function in 2020.

High-Level Industry Speakers

We gather 20+ industry speakers and experts from leading organizations for keynote presentations and incisive discussions so you can tap on their invaluable insights and best practices important to your finance function management and transformation.

Interactive Discussions

Be part of our interactive panel discussions that address the current hot topics, share ideas and experiences and get the answers to your pressing questions from prominent finance leaders on stage.

Networking Opportunities

Meet new business partners, engage and forge new connections with fellow finance and treasury leaders in the region, solution providers and many more at our event through luncheons, coffee breaks, one-to-one meetings and informal introductions.

Targeted In-Depth Sessions

8 hours of learning and networking opportunities packed into 10 in depth sessions. Listen to corporate-driven best practices and case studies sharing that are targeted to your profession through the personalized country-specific conferences we crafted for you - FutureCFO Conferences.



Conference Chairman’s Welcome Remarks
Allan Tan, Group Editor-in-Chief, CXOCIETY


EXECUTIVE INTERVIEW: CFO’s Top Agenda and Priorities for 2022 and Beyond
After going through a prolonged challenging period, how will the current economic outlook and on-going pandemic in Hong Kong affect businesses and investor sentiment in the country? This session will discuss how CFOs in Hong Kong reshape their expectations and finance agenda in 2022 as pandemic risks remain.
  • Key challenges and opportunities: What will be important for CFOs in 2022?
  • Initiatives to rebuild revenue streams in the near term
  • Mapping changes in budgeting and forecasting approaches
  • Turbocharging scenario-based financial planning and analysis

Allan Tan, Group Editor-in-Chief, CXOCIETY

Devraj Doss, Vice President (Region CFO) – Finance & Planning, PHILIP MORRIS INTERNATIONAL


KEYNOTE: How to be a Data-Driven Finance Leader to Increase Growth, Efficiency and Collaboration
  • What does it mean to be an analytics-savvy finance leader in times of uncertainty?
  • The future of data analytics in finance function
  • Leveraging advanced data analytics to transform FP & A
  • Revolutionizing data analytics and finance automation with AI and ML

Greg Wong, Director of Analytics, Center of Excellence, SAP GREATER CHINA


FIRESIDE CHAT I: Finance in the Age of Automation
The pandemic has had a profound impact of how organisations run their businesses and this has caused the demand for Robotic Process Automation (RPA) in the recent years to increase significantly. A Deloitte 2020 survey shows that demand for RPA is rising: The number of organisations that have implemented more than 50 automations is at double figures. Moreover, just 13% of survey respondents revealed they are now operating automation at scale, while 78% have deployed RPA automations — a clear indication RPA has become the norm for business. This session will explore CFOs’ challenges and experiences related to RPA adoption. It will also discuss how well-implemented RPA can actually drive extensive cost benefits, especially in the current remote working environments.
  • Transforming finance function with RPA in today’s cost-constraint environment
  • Overcoming the cost and other challenges in operationalizing finance automation
  • Linking RPA to business process efficiency and wider corporate objectives
  • Optimising the RPA benefits for finance leaders

Allan Tan, Group Editor-in-Chief, CXOCIETY

Gavin Leung, RPA Evangelist, Greater China & ASEAN Region, AUTOMATION ANYWHERE


PANEL DISCUSSION I: Creating Value and Resilience to Finance Leadership in Times of Crisis
The new economic realities, global pandemic, changing structure of finance operations as well as fast-paced digital advancements have demanded finance leaders to evolve their strategies and roles in managing finance functions.  While the on-going pandemic has caused significant challenges for finance that were unlike any other in the history of finance and accounting, the recovery may present opportunities for finance leaders to drive real transformation and reframe the future of finance.
  • How can finance leaders recognise opportunity for value creations in finance functions and beyond in today’s ever-changing business environment?
  • Delivering data-driven decision making to tackle uncertainty and persistent change
  • Creating meaningful value-adds to ensure business resiliency
  • Identifying the skill sets that finance leaders need to succeed to stay relevant in the new post-COVID world of work

Sourav Seksaria, Finance Director & China Strategy Leader, COATS

Jasmine Chung, Senior Finance Manager, PMO, FOODPANDA (APAC)
James Liu, Finance Director, DAIRY FARM IKEA
Walker Fung, Finance Director, GREENPEACE EAST ASIA


FIRESIDE CHAT II: Positive Sum Growth: How to Achieve a Highly Visible, Accessible and Collaborative Finance Operation
  • Challenges and trends finance leaders need to take note
  • Deploying AI-driven automation solution for positive sum growth within your ecosystem (employees, suppliers and customers)
  • How to achieve a highly visible and collaborative finance operation?
  • Enhancing your finance function’s digital transformation to achieve efficiency, visibility and accessibility

Allan Tan, Group Editor-in-Chief, CXOCIETY

Harry Chan, General Manager – Greater China, ESKER DOCUMENT AUTOMATION


KEYNOTE: APIs: The Catalyst for Real-Time Treasury

APIs are becoming a very popular buzzword in treasury, payments, finance, in part to deliver on the promise of open banking and real-time connectivity between systems. While APIs offer great efficiencies for bank and ERP connectivity, there is a bigger prize for CFOs and treasurers than a quicker implementation or quicker exchange of information. This session will discuss how APIs are a catalyst for finance teams to completely change the way they access and consume information and the apps that they will use to automate and manage data-driven decision making.

  • APIs for bank and ERP connectivity
  • Instant payments
  • Real-time bank reporting
  • Fraud detection and prevention
  • App marketplaces


Bob Stark, Global Head of Market Strategy, KYRIBA


PANEL DISCUSSION II: COVID-19 and the CFO: Forecasting and Planning for Business Performance

With the looming uncertainties from COVID-19, things have been fluctuating much and finance leaders are unable to accurately gauge the quantum of the impact to their businesses, thus makes planning difficult.

  • The new approach to planning, forecasting and budgeting during volatile times
  • Turning the hard lessons from 2020-2021 into a strategy and value
  • Deploying scenario-based financial planning and analysis to counter uncertainty
  • Rethinking key business drivers, priorities and finance talents to adapt to a changing economy and accelerate decision making
  • Determining valuable data sources and trends for predicting and planning

Allan Tan, Group Editor-in-Chief, CXOCIETY

Prakash Shadija, Finance Director, Hong Kong and Taiwan, GENERAL MILLS
Christophe Bataille, CFO Asia Operation, LACOSTE
Matthew Liu, Senior Presales & Solution Architect, CCH Tagetik APAC, WOLTERS KLUWER


PANEL DISCUSSION III: Achieving CFO’s Digital ‘Must-Dos’ in 2022
According to Alexander Bant, Chief of Research in the Gartner Finance Practice, in light of COVID-19, CFOs have to reduce the cost of their function, and tech is the key way to do that across standard and routine activities. This panel will explore CFOs’ top digital priorities in 2022 and discuss their strategies to successfully meet their digital objectives for this year.
  • Identifying tech investments that will drive positive business outcomes and enhance employee performance within new hybrid working models
  • Building an agile finance function in today’s cost-constraint environment
  • Deciding on long-term technology investment to emerge stronger
  • Accelerating digital skills within finance function
  • Overcoming the cost and other challenges in operationalizing finance automation

Gary Zhang, Group Finance Director, LI & FUNG

Anthony Lin, Financial Controller, GAMMON CONSTRUCTION
David Tsim, Head of Finance, TAMAR SHIP MANAGEMENT
Michelle Lombard, CFO, Asia, TATLER ASIA


Chairman’s Closing Remarks & End of vSummit
Allan Tan, Group Editor-in-Chief, CXOCIETY


Allan Tan

Group Editor-in-Chief


Devraj Doss

Vice President (Region CFO) – Finance & Planning


Gary Zhang

Executive Director, Head of Global Finance and Accounting


Harry Chan

General Manager – Greater China, ESKER DOCUMENT AUTOMATION

Greg Wong

Director of Analytics, Center of Excellence, SAP GREATER CHINA

Sourav Seksaria

Finance Director & China Strategy Leader, COATS

Jasmine Chung

Senior Finance Manager, PMO, FOODPANDA (APAC)

James Liu

Finance Director, IKEA


Bob Stark

Global Head of Market Strategy, KYRIBA

Christophe Bataille

CFO Asia Operation, LACOSTE

Joerg Kornblum


David Tsim

Group Finance Director


Gavin Leung

RPA Evangelist, Greater China & ASEAN Region, AUTOMATION ANYWHERE

Walker Fung


Michelle Lombard


Matthew Liu

Senior Presales & Solution Architect, CCH Tagetik APAC, WOLTERS KLUWER

Anthony Lin

Financial Controller, GAMMON CONSTRUCTION

Ronnie Ede

Executive Director & CFO


Speaking Opportunities:


We will help you GENERATE quality business leads.
We will help you INCREASE your regional profile.
We will help you CREATE new business opportunities.

  • Get cost-effective marketing exposure and branding to your target audience, culminating in face-to-face meetings with your prospects.
  • Position and profile yourself as an industry leader.
  • Increase your brand recognition.
  • Create new partnerships and alliances.
  • Develop relationships through new virtual networking opportunities.
  • Showcase new products and services to a targeted audience of decision makers.
  • Get direct and exclusive access to Key decision-makers

Sponsorship Opportunities:


Cloud Partners

Platinum Sponsors

RPA Partner

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Gold Sponsors

Association Partner

Partner Sponsor

Travel Partner

Networking Partners

Analyst Partner

Document Management Partner

Bag Sponsor

Lucky Draw Sponsors

Supporting Organizations

Supporting Media


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CXOCIETY (reads “society”) provides engagements with the C-level community in Asia through Digital Media, Custom Content, Events, and Research and Reports. The leadership team at CXOCIETY has over 50 years of experience in C-Level Engagements and truly understands the challenges faced by C-level executives in their day-to-day work.