The future of finance is all about managing across functions, building the right combination of capabilities, and establishing a strong data foundation. On-going FutureCFO dialogues with finance leaders across the function reveal a continued commitment to driving growth through digital transformation.

However, the maelstrom of non-aligned priorities, talent shortages, legacy processes and too many options when it comes to technologies make the road to growth in 2024 a formidable challenge for even the most seasoned finance professionals.

A Gartner’s research affirms that organisations face a medium-term environment characterised by tepid demand growth, stubbornly high costs and constrained access to capital – referring to the combination as a deadweight economic condition. “Absent fortuitous events such as a surprise end to geopolitical conflict, a swift halt to inflation or the quick realisation of dramatic productivity gains from AI, CFOs should expect many of the underlying economic trends contributing to the deadweight economy to persist across their strategic planning horizon.

If there is a steady global economy that supports the overall growth path, Malaysia’s economic growth is projected to be at 4%-5% in 2024. With fiscal strengthening and consolidation as the focus of Malaysia’s 2024 budget, the current Malaysia’s government has set the largest budget ever tabled by any government in Malaysia’s history, with a total allocation of RM393.8 billion for this year. The Budget 2024 aims to address the twin challenges of a less robust global economic outlook and Malaysia’s financial constraints.

Malaysia government is also looking into to building an ecosystem and regulatory frameworks that support green and digital economies investments. While the current administration introduces new taxes and targeted subsidies this year, how would these new developments impact finance leaders in Malaysia?

This 2024, the FutureCFO Malaysia Conference will be held in Kuala Lumpur on 26 June 2024, bringing together seasoned finance professionals to uncover:

  • How to sustain enterprise’s growth engine amidst challenging time
  • Transformation roadmap for success in the future
  • Best practices in riding the transformation challenges
  • Tactics for evaluating digital competencies across the function
  • How to build realistic and trustworthy forecasts
  • Strategies to shorten the digital financial close
  • Top challenges in data, data technology and governance management
  • AI and smart automation priorities and use cases
  • People management for stronger, digitally competent teams


The challenges ahead present real and economic tailwinds that can derail ongoing efforts to transform organisations into engines of innovation and growth. For the finance team, there remains clear opportunities to lead by example out of the potential maelstrom that lies ahead to bring about sustained growth in the years ahead.



CFOs, MDs, VPs, Directors, Heads, GMs, and Senior Managers, involved in:

  • Financial Planning & Analysis (FP&A)
  • Strategic Planning & Forecasting
  • Costing & Budgeting
  • Treasury Operations
  • Project Financing
  • Accounting and Reporting
  • Merger & Acquisition (M&A)
  • Investment / Portfolio Management
  • Auditing & Internal Control
  • Tax Governance
  • Governance, Risk & Compliance (GRC)
  • Statutory & Regulatory Reporting
  • Fiscal Policy Planning
  • Financial Technology Solutions


The FutureCFO Conference aims to give CFOs, who also act as their company’s strategic business partner and catalyst, insights on ensuring corporate growth and successfully mitigating risks and challenges amidst the current economic and political uncertainties in their countries. The conference will also address strategies and best practices on how CFOs can reimagine finance functions and their organizations to survive and thrive in today’s fast-paced and digitally driven landscape.

This by-invitation only one-day event will gather over 120 senior finance leaders from multiple industries and offers the best opportunity to hear from the industry’s leading professionals, contribute questions from the floor, engage in incisive panel discussions that discuss real-life business cases, updates and strategies to meet the most pertinent challenges facing the finance function in 2020.

High-Level Industry Speakers

We gather 20+ industry speakers and experts from leading organizations for keynote presentations and incisive discussions so you can tap on their invaluable insights and best practices important to your finance function management and transformation.

Interactive Discussions

Be part of our interactive panel discussions that address the current hot topics, share ideas and experiences and get the answers to your pressing questions from prominent finance leaders on stage.

Networking Opportunities

Meet new business partners, engage and forge new connections with fellow finance and treasury leaders in the region, solution providers and many more at our event through luncheons, coffee breaks, one-to-one meetings and informal introductions.

Targeted In-Depth Sessions

8 hours of learning and networking opportunities packed into 10 in depth sessions. Listen to corporate-driven best practices and case studies sharing that are targeted to your profession through the personalized country-specific conferences we crafted for you - FutureCFO Conferences.



Chairman’s Welcome Remarks

Allan Tan, Group Editor-in-Chief, CXOCIETY


PANEL DISCUSSION I: Achieving Sustainable Growth and Cost Efficiency

Dealing with overall macroeconomic conditions, increased interest rate, rising capital costs and geopolitical challenges will worry many senior finance executives in 2024. Finance leaders are under great pressure to bring costs down to anticipate volatile business landscapes in the coming years and yet, also tasked to preserve profitability for the business.

  • What’s top of CFO’s mind in 2024
  • Monitoring business/investment risks under global uncertainty in 2024
  • Capturing market opportunities to ensure unit economics stay above the hurdle rate
  • Strategic cost reduction: Balancing revenue-sustaining and cost-cutting efforts
  • Building robust balance sheet in turbulent times
  • Striking the optimum balance between cost cutting and investing for growth

Allan Tan, Group Editor-in-Chief, CXOCIETY

Vinayak Sasitharan, Asia CFO & Head of Japan, ARNOTT’S


KEYNOTE I: Revamping the Future of Finance with Connected Finance

Finance functions typically operate with separate inventory of tools which don’t talk to each other, thus creating silos of data. Connected finance is the process within finance operations that integrates financial services with digital technologies for interconnected workflow and seamless experience for businesses and their consumers.

  • Creating value with connected finance
  • The fundamentals of connected finance
  • Aggregating systems to achieve a unified business outcome with connected finance
  • Enabling connected finance to enhance productivity, convenience and better customer experience



FIRESIDE CHAT I: CFO’s Transformative Leadership
  • What it takes to be an effective transformative CFO
  • Designing a future finance operating model that supports growth and innovation
  • CFO’s leadership in delivering transformation projects
  • What really matters to a CFO in 2024 and beyond?
  • Lessons learned managing stakeholders and orchestrating company-wide transformation


Allan Tan, Group Editor-in-Chief, CXOCIETY




KEYNOTE II: Bridging the Efficiency Gap with Smarter Automation

Constant market disruptions and skill shortages prompt finance leaders to work smarter. With automation taking over the rote tasks and AI provides forward-thinking and predictive analytics, finance leaders are poised to become powerful strategic advisor and partner to business.  With AI as the game changer, how should CFOs leverage on AI-embedded automation capabilities to improve enterprise’s cost efficiency and performance?

  • Scaling up automation for finance function
  • Streamlining the digital financial close process with automation
  • Automation with built-in AI capabilities for increased efficiency and data confidence
  • Balancing the use of AI, automation and human labor
  • Overcoming implementation challenges in driving automation at-scale


PANEL DISCUSSION II: Embracing Generative AI: Opportunities and Risks for CFOs

According to EY, CFOs saw a new priority on C-Suite agenda as they steer their organisations through an uncertain growth outlook in 2024: Generative AI (GenAI).

As much as this transformative technology is a powerful ally in shaping enterprise’s sustainable and prosperous future in the age of innovation, there are considerations that CFOs need to ponder before they confidently embark on adopting GenAI for their business.

  • How is GenAI shaping the future of business and finance teams?
  • Prioritising AI projects that deliver ROI
  • Tackling technical debt presented by AI investments
  • Responsible applications of Gen AI
  • Challenges in ensuring AI and data governance

Allan Tan, Group Editor-in-Chief, CXOCIETY




KEYNOTE III: CFO’s Guide in Modernising Data Infrastructure

As companies generate more data each day, finance teams have limitless opportunities to glean new insights and increase their value to the business. Data management tools are evolving rapidly; however, sophisticated F&PA tools are only effective if the data that fuels them are accurate. Also, as transparency over industry data increase, lack of proper data governance and management will critically impact business performance.

  • The greatest data issues still facing the finance teams today
  • Building trust and credibility in data
  • Harnessing digital capabilities to increase the analytic value and transparency of data
  • Shaping a strong data governance program in the AI era


PANEL DISCUSSION III: Incorporating Agility into Planning, Forecasting and Budgeting

VUCA or not, cash flow is indisputably the lifeblood of the business. Fulfilling short-term payment obligations have become challenging to some organisations, yet leveraging on credits or borrowing is not quite an answer either as interest rates continue to grow.

Making data-based forecasts and financial strategy will equip finance leaders to tackle obstacles and provide a clear picture of their financial trajectory throughout the coming year.

  • Cash flow planning and frequent forecasting amidst uncertainty
  • Meeting cash forecasting challenges
  • Improving cash forecasting accuracy, liquidity planning and management and working capital with data and modern technologies
  • Leveraging AI and ML to build realistic and trustworthy forecasts even without reliable recent historical data


Allan Tan, Group Editor-in-Chief, CXOCIETY


FIRESIDE CHAT II: ESG in the Era of Escalating Costs

With ESG efforts maturing and continuous business challenges face CFOs every now and then, CFOs and management teams undeniably have a lot on their plates. Some may even be rethinking their ESG priorities and timelines as they choose to battle inflation, maintain market shares, improve supply chain resiliency or bring cost capital down. How ESG can support cost reduction?

  • CFO at the intersection of sustainability and finance
  • ESG’s shift from being just an investment category to mainstream strategy
  • Can CFOs reduce costs while achieving ESG goals?
  • Aligning ESG reporting with financial disclosures
  • Metrics in CFO-led ESG

Allan Tan, Group Editor-in-Chief, CXOCIETY




FIRESIDE CHAT III: Improving Working Capital to Sustain the Growth Engine
  • Achieving effective working capital management by accelerating cash conversion cycle
  • Planning and metrics for effective working capital optimisation strategy
  • Finance and Procurement’s strategic collaboration to improve working capital
  • Designing debt prevention strategies to mitigate bad debt risks
  • Aligning policies, procedures and technology with working capital’s KPIs

Allan Tan, Group Editor-in-Chief, CXOCIETY


KEYNOTE IV: How CFOs Stay Few Steps Ahead of Cyber Threats

Attack volumes are up and attackers are finding new ways to compromise enterprise security, with finance functions as the prime target of cybercriminals. Check Point Research reports that there is an 8% surge in global weekly cyber-attacks in the second quarter of 2023, the most significant increase in the two years. With cybersecurity threats are becoming increasingly sophisticated and disruptive especially in the era of AI technologies, what does CFO stand for in cybersecurity?

  • The increased value of data
  • Cybersecurity impacts and risks in the finance function
  • CFO’s as the manager and leader in cyber security
  • IT & Finance collaboration in funding initiatives and ensuring enterprise data protection


PANEL DISCUSSION IV: Building a Sustainable Path towards Future Talent Management

A recent 2023’s Corporate Finance & Accounting Talent Study reveals that 68% of CFOs and Controllers find it difficult to find finance and accounting talent for their organisation.

Talent war was a big issue in the past few years and the growing talent competition is still expected to be a hot topic for many CFOs in 2024. This said finance leaders will need to overhaul their hiring and retention strategies to address staffing shortages.

  • The characters of finance talent management landscape in 2024
  • Developing talent pool and management program that supports company’s sustainability and resiliency
  • Expanding boundaries of people, systems and technologies
  • Best practices in people management for stronger and digitally competent teams
  • Creating a balanced approach in recruiting, on-boarding, training and up-skilling finance talents in the next 3-5 years

Allan Tan, Group Editor-in-Chief, CXOCIETY






Adrine Ong

Finance Director


Aida Aziza Bt. M. Jamaludin

Head of Financial Accounting, Group Financial Control


Allan Tan

Group Editor-in-Chief


Amol Sawaikar

Sales Director, Malaysia


Ang Kok Ching

Group CFO


Bui Nguyen Hoang

VP Finance and Commercial


Chari TVT

Board Member & Chairman of the Board Governance and Risk Committee


Chong Soon Lock

Finance Director


Colleen Wong

Financial Controller


David Chua

APAC Director (Controllership and Planning & Forecasting)


Dileep Kannan

Regional Director – Grab for Business


Etienne Bonnancy

Finance Transformation Director, APAC


Greg Crowl

VP Solutions Engineering, APJ


Gurmeet Singh



Jayanta Chatterjee

Head of Finance


Joanne Rodrigues

Group CFO


John Cheong Tuck Kong

General Manager (Finance)


Kevin Chong

Director, Group Digital and Analytics


Klaus Heines

Director Financial Reporting


Lee Pei Lu

Finance Director


Lum Wai Leng

Senior Manager, Finance Competence Center


Maximilian Herz

Finance and Partnering Director (CFO)


Olivier Palermo

Professional Services Director


Ping Ling Yap

Principal Solution Consultant – ASEAN ERPM SaaS Applications


Rafidah Jumal

VP FO Controller


Ralph Stein

Solution Architect Financial Reporting Applications, CCH®Tagetik


Ryan Tan

Senior Manager, Finance Competence Center


Suraya Mahmud

Head, Group Reporting and Corporate Planning

[Winner of Finance Team of the Year Award at FUTURECFO Excellence Awards 2023]

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CXOCIETY (reads “society”) provides engagements with the C-level community in Asia through Digital Media, Custom Content, Events, and Research and Reports. The leadership team at CXOCIETY has over 50 years of experience in C-Level Engagements and truly understands the challenges faced by C-level executives in their day-to-day work.

Anaplan (NYSE: PLAN) is a market-leading, cloud-native, enterprise SaaS company, transforming how enterprises across industries see, plan, and drive business performance. Powered by our proprietary Polaris Calculation Engine™ and Hyperblock® technology, our platform lets customers model “what-if” scenarios, contextualize current performance in real time, and forecast future outcomes for faster, more confident decisions.

In a world where market conditions inevitably change, enterprise leaders must connect strategy and plans to actions and results dynamically. Embracing constant change and volatility, Anaplan customers gain digital-led agility to rapidly pivot strategies, redeploy resources, and optimize plans for growth, efficiency, demand, and profitability. With Anaplan, you equip teams to overcome obstacles and seize opportunities ahead of competitors.

cbs is a global consulting practice that originated in Germany with over 3000 international projects over the last 25 years. We advise the world’s most notable companies: renowned, highly innovative customers and hidden champions of the global manufacturing, pharma, life science, chemical, and automotive industries.

We have expanded into Singapore, Malaysia, Japan, and China in the Asia Pacific while delivering global roll-out projects in other countries. cbs share the same goals, passion, and value in driving our customer’s digital transformation agenda. We take a business-driven, technology-enabled approach in delivering our digital transformation, focused on solving critical business problems. From an end-to-end perspective, we cover people, structure, process, and technology with our highly skilled and dedicated process and technology consultants developed and trained from our global programs.

Over the years, cbs have developed our methodology, frameworks, tools, and assets to accelerate delivery, de-risking projects, optimize total effort and cost, and ensure success for our customer’s investments. We are one of the few SAP partner’s globally that develops, owns, and operates our complex transformation tool to enable a seamless transition to S/4HANA with Near-zero downtime while retaining historical data, adopting new capabilities, and process improvements that maximize the value of investments.

We also have a close partnership with SAP and their product teams in Walldorf, jointly innovating and aligning our products to SAP’s latest technologies, making us the few partners with technical depth and excellence in solving complex problems.

cbs is part of the Materna Group – Headquartered in Heidelberg, with international offices including Singapore, Malaysia, Japan, China, Switzerland, Spain, Finland & the USA.

Visit our website today:

The Oracle Cloud offers a complete suite of integrated applications for Sales, Service, Marketing, Human Resources, Finance, Supply Chain and Manufacturing, plus Highly-Automated and Secure Generation 2 Infrastructure featuring the Oracle Autonomous Database. For more information about Oracle (NYSE:ORCL), visit us at 

Jedox simplifies planning, analysis, and reporting with one unified and cloud-based software suite. Jedox empowers decision makers and business users across all departments, helping them work smarter, streamline business collaboration, and make insight-based decisions with confidence. Around 2,500 organizations in over 140 countries use Jedox for real-time planning in the cloud, on web, and on any device.

Start your free trial today:

Esker logo

Esker is a global cloud platform built to unlock strategic value for finance and customer service professionals, and strengthen collaboration between companies by automating the cash conversion cycle. Esker’s solutions incorporate technologies like Artificial Intelligence (AI) to drive increased productivity, enhanced visibility, reduced fraud risk, and improved collaboration with customers, suppliers and internally. Esker operates in North America, Latin America, Europe and Asia Pacific with global headquarters in Lyon, France, and U.S. headquarters in Madison, Wisconsin. For more information on Esker and its solutions, visit Follow Esker on LinkedIn and join the conversation on the Esker blog at

Companies come to BlackLine (Nasdaq: BL) because their traditional manual accounting processes are not sustainable. BlackLine’s cloud-based financial operations management platform and market-leading customer service help companies move to modern accounting by unifying their data and processes, automating repetitive work, and driving accountability through visibility. BlackLine provides solutions to manage and automate financial close, accounts receivable and intercompany accounting processes, helping large enterprises and midsize companies across all industries do accounting work better, faster and with more control.

More than 3,800 customers trust BlackLine to help them close faster with complete and accurate results. The company is the pioneer of the cloud financial close market and recognized as the leader by customers at leading end-user review sites including Gartner Peer Insights, G2 and TrustRadius. BlackLine is a global company with operations in major business centers around the world including Los Angeles, New York, the San Francisco Bay area, London, Paris, Frankfurt, Tokyo, Singapore and Sydney.

For more information, please visit

IT Group, Inc. (ITG) provides technology solutions that guide businesses in their digital transformation journey. For 19 years, ITG has been serving small to large enterprises across various industries throughout the ASEAN region. We support dynamic and complex environments by providing a holistic technology ecosystem that enables our customers to do more and drive real-time business outcomes without compromising security and governance.

Kyriba empowers CFOs, Treasurers, and their IT counterparts to transform treasury, payments, working capital, and connectivity solutions to activate liquidity as a dynamic, real-time vehicle for growth and value creation. Kyriba is a secure, scalable SaaS platform that leverages artificial intelligence, automates payments workflows, and enables thousands of multinational corporations and banks to maximize growth, protect against loss from fraud and financial risk, and reduce operational costs. With 2,000 clients worldwide, including 25% of Fortune 500 and Eurostoxx 50 companies, Kyriba manages more than 1.3 billion bank transactions per year, and 250 million payments for a total value of $15 Trillion annually. Kyriba is headquartered in San Diego, with global offices in the Americas, Europe, Asia Pacific, and other major locations. For more information, visit

Payoneer (NASDAQ: PAYO) is the world’s go-to partner for digital commerce, everywhere. From borderless payments to boundless growth, Payoneer promises any business, in any market, the technology, connections and confidence to participate and flourish in the new global economy. A universe of opportunities, open to you.

Kofax enables organizations to Work Like Tomorrow™—today. Kofax’s Intelligent Automation software platform and solutions digitally transform document intensive workflows. Customers realize greater agility and resiliency by combining our process orchestration, cognitive capture, RPA, output management, analytics and mobile capabilities to speed time-to-value and increase competitiveness, growth and profitability while mitigating compliance risk. For more information, visit

Wolters Kluwer is a global leader in professional information, software solutions, and services for the healthcare; tax and accounting; governance, risk and compliance; and legal and regulatory sectors. We help our customers make critical decisions every day by providing expert solutions that combine deep domain knowledge with technology and services. Part of the Wolters Kluwer’s CP & ESG division, our award-winning CCH® Tagetik corporate performance management solutions are built to digitally transform the office of the CFO. Through leading-edge technology and meaningful customer relationships, our comprehensive solutions for the financial close, enterprise planning, regulatory compliance, reporting, predictive analytics and supply chain planning empower process efficiency and fast, data-driven decision making. In a word, we empower finance to go beyond traditional CPM.

At S&P Global Market Intelligence, we understand the importance of accurate, deep, and insightful information. Our team of experts delivers unrivaled insights and leading data and technology solutions, partnering with customers to expand their perspective, operate with confidence, and make decisions with conviction.

S&P Global Market Intelligence is a division of S&P Global (NYSE: SPGI). We are the world’s foremost provider of credit ratings, benchmarks, analytics, and workflow solutions in the global capital, commodity, and automotive markets. With every one of our offerings, we help many of the world’s leading organizations navigate the economic landscape so they can plan for tomorrow, today. For more information, visit

SAP is the market leader in enterprise application software, helping companies of all sizes and in all industries run at their best: SAP customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers’ businesses into intelligent enterprises. Our end-to-end suite of applications and services enables our customers to operate profitably, adapt continuously, and make a difference. At SAP, our purpose is to help the world run better and improve people’s lives. Our promise is to innovate to help our customers run at their best. SAP is committed to helping every customer become a best-run business. We engineer solutions to fuel innovation, foster equality, and spread opportunity across borders and cultures. Together, with our customers and partners, we can transform industries, grow economies, lift up societies, and sustain our environment.

Jedox simplifies planning, analysis, and reporting with one unified and cloud-based software suite. Jedox empowers decision makers and business users across all departments and helps them work smarter, streamline business collaboration, and make insight-based decisions with confidence. Already 2,500 organizations in 140 countries are using Jedox for real-time planning on the web, the cloud, and on any device. Jedox is a leading Business Intelligence and Enterprise Performance Management solutions provider, available worldwide with offices in four continents and over 250 certified business partners.

Laiye is a leading robotic process automation (RPA) and artificial intelligence (AI) provider with a global presence across Europe, the Middle East and Africa (EMEA), Latin America, and Asia Pacific. Laiye’s integrated suite of AI-powered RPA, intelligent document processing (IDP) platform, and Chatbot solutions help organizations in the insurance, communications, electric power, finance, retail, and healthcare industries operate at new levels of productivity and efficiency to drive new levels of success.